We were asked by Coolr London in November 2024 to film Lidl’s Freeway Christmas truck for Lidl’s marketing team, as it made its way across the UK distributing goods at its various stops. We flew DJI Mavic 3 Pros, & filmed the truck in places as varied as Perth, Stirling, Hull, Winchester & Bournemouth. It’s always a challenge to get ahead of a vehicle like this & be in the air ready to track it through the landscape, but it wasn’t difficult to spot this highly distinctive truck each time it hoved into view!